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17 Sep, 2025
In Vietnam’s sugar markets, the difference between brown and white sugar isn’t just something you see — it’s something you can feel and smell. One is light, dry, and almost crisp to the touch. The other is warmer in colour, softer, and carries a faint molasses scent that makes you think of baked goods fresh out of the oven. A brown sugar exporter in Vietnam like Souare Group Vietnam (SGV) knows exactly how each type is made and why buyers might want one over the other.
Brown sugar still has some molasses left in it. That’s why it clumps a little when pressed and why its sweetness feels richer. White sugar, on the other hand, has been refined to remove that molasses, leaving a cleaner, simpler flavour. Neither is “better” — they just serve different purposes.
SGV works with fine sugarcane, processing brown sugar in a way that keeps the natural character intact — the moisture, the trace minerals, the colour that signals a deeper taste. Their white sugar is refined for situations where flavour neutrality matters, like in clear syrups or delicate pastries.
They package for different needs. If you’re selling to home cooks, you might want the neat 500g or 1kg packs. If you’re supplying bakeries or beverage factories, the 25kg and 50kg bulk bags make more sense. Either way, keeping it stored properly — sealed, cool, and dry — helps preserve its quality for the full two years of shelf life.
SGV’s Hermano brown sugar also come with the paperwork that global buyers expect: HACCP, ISO, FDA, Halal, Kosher, Organic, GMP. That’s not just for show; many import markets won’t clear your shipment without these. It’s one less headache when you’re bringing in large volumes.
Prices for Vietnam’s brown sugar can range roughly from $0.94 to $3.20 per kg depending on the grade and packaging. The decision between brown and white is usually about the end product, not the price difference. If you want depth of flavour and colour, brown sugar is the pick. If you want a sweetener that disappears into the recipe without changing anything but sweetness, go white.
Souare Group Vietnam, through SouareTrading.com, exports both. They’ve built a business on making sure buyers know what they’re getting and get it in the condition they expect. For anyone sourcing sugar from Vietnam, the choice isn’t just between two colours — it’s between two distinct roles sugar can play in taste and texture.
