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Private labeling
Souare Group is capable of making the best from your original ideas, turning the concepts into real cleaning & care products with excellent performances—at a competitive cost.Our decades-long expertise, with deep insights into the food and beverage OEM/ODM manufacturing industry, provided us with a highly comprehensive understanding of the markets worldwide in aspects of design and quality. Today, we are sharing our experience with others, offering a full range of private labeling services with clients who wish not only to succeed in trading but to establish a brand capable of remaining relevant for years to come.
Renowned for maintaining high standards of manufacturing, packaging, and design quality with full respect of the principles of Intellectual Property Rights (IPR), our specialized departments earned their places among the leaders in private labeling of foods and beverage Products. Supported by a dedicated and experienced R&D team, ‘Souare Group’ feature the full capability to create new or/and improve existing products, entirely tailored to suit your specific target markets.
What is Private Label?
A private label product is a branded finished product developed exclusively for one retailer. A white label product is a generic formula or item sold to multiple retailers to complete and use under their own brand name. In terms of services, distinctions in white label vs. private label comparison are subtle but significant.
While both imply developing a product for a third party, private labeling offers a more rounded and comprehensive service, including design and branding.
What is ODM?
ODM or Original Design Manufacturer describes a company that creates a product from the initial idea, per specification. The final product is eventually rebranded by another company for sale. ODM private labeling allows companies that own or license the trademark to produce goods without having to engage in the manufacturing process. This model is particularly convenient in international trade, allowing advantages such as low labor-inputs, transport links, or proximity to markets.
